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Boiled down case studies to help small businesses by presenting them with actionable information applied to situations they can relate to.

What Do Winners Do About Excuses? | LinkedIn

What Do Winners Do About Excuses? | LinkedIn

Winners question even their own excuses to shed light on potential underlying problems that could threaten the outcome of a plan. Image Credit:

Image Credit:

The difference between “winner” and “loser” is a mindset, not defined partial results, because most successful ideas are preceded by some failed experiments. This involves some frustration. Lack of experience, for example, can…

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How Do Marketers Overcome Negative Experiences?

How Do Marketers Overcome Negative Experiences?

I do it with creativity and cynicism. Marketers can get out of difficult times by either improving a situation to resemble what it is supposed to be or rethinking a situation to create new value.

Sometimes we change our reality by actively rearranging assets to make a statement. When we can’t change what’s outside, we can be have fun all the same. Being cynical helps.

Remember that “Beauty is in…

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What to Ask Parents of ADHD Children Before Marketing a Game to Help Them?

What to Ask Parents of ADHD Children Before Marketing a Game to Help Them?

What is key information to learn about my clients for market research?

Asked 3 days ago* by S. Thomas Warden in Advertising & Marketing

I read everywhere that I need to be sending out surveys and getting to know my clients better in order to improve my product, but what questions are important to ask? There are a lot of templates for buyer personas out there and can’t tell what information is…

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